Flamanca Privacy Notice
Contents
1. About
this Notice
This
Privacy Notice provides information on how Flamanca collects and processes your
personal data when you visit our website or mobile applications. It sets out
what we do with your personal data and how we keep it secure and explains the
rights that you have in relation to your personal data.
2. Who We
Are?
Flamanca
is the leading pan-Egypt e-commerce platform. Our platform consists of our
marketplace, which connects sellers with consumers, our logistics service,
which enables the shipment and delivery of packages from sellers to consumers,
and our payment service, which facilitates transactions among participants
active on our platform in selected markets.
This website and/or mobile app is operated by a member of the Flamanca group of
companies, the ultimate holding company of which is Flamanca Egypt. Information
on our subsidiaries can be found on our website.
Any personal data provided or collected by Flamanca is controlled by the
subsidiary that the website and/or mobile app relates to.
3. The
data we collect about you
Personal
data means any information that can be used to identify directly or indirectly
a specific individual. We collect your personal data in order to provide
tailored products and services and in order to analyse and continually improve
our products and services. We may collect, use, store and transfer different
kinds of personal data for marketing and personal data optimization purposes. Flamanca
also uses Google Digital Marketing to propose targeted offers for certain
products and services to our customers.
You provide us with your personal data when you register your personal details
on our website and mobile platforms and transact with the same.
The personal data we collect includes:
A.
Information you provide to
us: We receive and store the information you provide to us
including your identity data, contact data, biometric data, delivery address
and financial data. These types of personal data may include:
i.
contact details (such as
your name, postal addresses, phone numbers and email addresses),
ii.
demographic information
(such as your date of birth, age or age range and gender),
iii.
online registration
information (such as your password and other authentication information),
iv.
payment information
(such as your credit card information and billing address),
v.
information provided as
part of online questionnaires (such as responses to any customer satisfaction
surveys or market research),
vi.
competition
entries/submissions, and
vii.
in certain cases your
marketing preferences.
B.
Information we automatically
collect/generate or obtain from third parties: We
automatically collect and store certain types of information regarding your use
of the Flamanca marketplace including information about your searches, views,
downloads and purchases. In addition, we may receive information about you from
third parties including our carriers; payment service providers;
merchants/brands; and advertising service providers.
These types of personal data may relate to your device (such as your PC, tablet
or other mobile device), your use of our websites and apps (as well as certain
third party websites with whom we have partnered), and/or your personal
preferences, interests, or geographic location. Examples of these types of
information include:
i.
name and age (or
predicted age range),
ii.
information about your
device, operating system, browser and IP address,
iii.
unique identifiers
associated with your device,
iv.
details of web pages
that you have visited,
v.
which products you have
looked at online (including information about products you have searched for or
viewed, purchased or added to an online shopping basket),
vi.
how long you spend on
certain areas of a website or app together with the date and time of your
visit/usage,
vii.
personal data contained
within user-generated content (such as blogs and social media postings),
viii.
social media username or
ID, and
ix.
social media profile
photo and other social media profile information (such as number of followers).
We
strive to provide you with choices regarding the Personal Data that you provide
to us. Where required by law, if you wish to have your Personal
Data used by Flamanca to provide you with a personalized experience/targeted
advertising & content, you can indicate so through the relevant
tick-box(es) located on the registration form or by answering the question(s)
presented by Flamanca representatives. If you decide that you no longer wish to
benefit from this personalization, you can opt-out or adjust your preferences
at any time by closing your account or by sending an email to support@Flamanca.com You
can close your account by clicking on this link and
following the instructions. Once your account is closed, all products and
services that you access through your account will no longer be available.
4. Cookies
and other Identifiers
A
cookie is a small file of letters and numbers that we put on your computer,
mobile phone or tablet if you agree.
Cookies allow us to distinguish you from other users of our website and mobile
applications, which helps us to provide you with an enhanced browsing
experience. For more information about cookies and how we use them, please read
our Cookie Notice.
5. How we
use your personal data?
We use
your personal data to operate, provide, develop and improve the products and
services that we offer, including the following:
A.
Registering you as a new
customer.
B.
Processing and
delivering your orders.
C.
Managing your
relationship with us.
D.
Enabling you to
participate in promotions, competitions and surveys.
E.
Improving our website,
applications, products and services
F.
Recommending/advertising
products or services which may be of interest to you.
G.
Complying with our legal
obligations, including verifying your identity where necessary.
H.
Detecting fraud
6. Legal
basis for the processing of Personal Data
We
will only process your personal data where we have a legal basis to do so. The
legal basis will depend on the purposes for which we have collected and used
your personal data. In almost every case the legal basis will be one of the
following:
A.
Consent: For
example, where you have provided your consent to receive certain marketing from
us. You can withdraw your consent at any time, including by clicking on the
“unsubscribe” link at the bottom of any marketing email we send you.
B.
Our legitimate business
interests: Where it is necessary for us to understand our customers,
promote our services and operate effectively, provided in each case that this
is done in a legitimate way which does not unduly affect your privacy and other
rights.
C.
Performance of a contract
with you: This would also apply where we need to take steps prior to
entering into a contract with you. For example, where you have purchased a
product from us and we need to use your contact details and payment information
in order to process your order and send the product to you.
D.
Compliance with law: Where
we are subject to a legal obligation and need to use your personal data in
order to comply with that obligation.
7. Legal
basis for the processing of Personal Data
A.
We may need to share
your personal data with third parties for the following purposes:
i.
Sale of products and
services: In order to deliver your products and services purchased on our
marketplace from third parties, we may be required to provide your personal
data to such third parties.
ii.
Working with third party
service providers: We engage third parties to perform certain functions on our
behalf. Examples include fulfilling orders for products or services, delivering
packages, analyzing data, providing marketing assistance, processing payments,
transmitting content, assessing and managing credit risk, and providing
customer service.
iii.
Business transfers: As
we continue to develop our business, we might sell or buy other businesses or
services. In such transactions, customer information may be transferred
together with other business assets.
iv.
Detecting fraud and
abuse: We release account and other personal data to other companies and
organizations for fraud protection and credit risk reduction, and to comply
with the law.
B.
When we share your
personal data with third parties we:
i.
require them to agree to
use your data in accordance with the terms of this Privacy Notice, our Privacy
Policy and in accordance with applicable law; and
ii.
only permit them to
process your personal data for specified purposes and in accordance with our
instructions. We do not allow our third-party service providers to use your
personal data for their own purposes.
8.
International transfers
We may
transfer your personal data to locations in another country, if this is
permissible pursuant to applicable laws in your location. There are inherent
risks in such transfers.
In the event of international transfers of your personal data, we shall put in
place measures necessary to protect your data and ensure the same level of
protection available in the country of data origin. We shall continue to
respect your legal rights pursuant to the terms of this Privacy Notice and
applicable laws in your location.
9. Data
Retention
We
will take every reasonable step to ensure that your personal data is processed
for the minimum period necessary for the purposes set out in this Privacy
Notice. Your Personal Data may be retained in a form that allows for
identification only for as long as:
A.
We maintain an ongoing
relationship with you. This will enable us to improve your experience with us
and to ensure that you receive communications from us
B.
Your Personal Data is
necessary in connection with the purposes set out in this Privacy Notice and we
have a valid legal basis,
C.
The duration of: (i) any
applicable limitation period (i.e., any period during which a person could
bring a legal claim against us), and
We will actively review the personal data we hold and delete it securely, or in
some cases anonymise it, when there is no longer a legal, business or consumer
need for it to be retained.
10. Data
security
We
have put in place appropriate security measures to prevent your personal data
from being accidentally lost, used or accessed in an unauthorised way, altered
or disclosed.
In addition, we limit access to your personal data to those employees, agents,
contractors and other third parties who have a business need to know. They will
only process your personal data on our instructions and they are subject to a
duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach
and will notify you and any applicable regulator of a breach where we are
legally required to do so.
11. Your
legal rights
A.
It is important that the
personal data we hold about you is accurate and current. Please keep us
informed if your personal data changes during your relationship with us.
B.
Under certain
circumstances, you have rights under data protection laws in relation to your
personal data, including the right to access, correct or erase your personal
data, object to or restrict processing of your personal data, right to ask that
we transfer your personal data to a third party, and unsubscribe from our
emails and newsletters.
C.
Where you wish to
permanently delete your data from our website and other applications, you can
choose the option of closing your account. You can close your account by
clicking on this link and
following the instructions. Once your account is closed, all products and
services that you access through your account will no longer be available.
D.
We can refuse to accede
to your request where it is unreasonable or where you have failed to provide
additional information necessary to confirm your identity.
12. Data
Controllers & Contact
If you
have any questions or concerns about Flamanca’s Privacy Notice or you are
looking for more information on how we process your personal data, or wish to
exercise your legal rights in respect of your personal data, please contact by
email at support@flamanca.com.
We will investigate any complaint about the way we manage Personal Data and
ensure that we respond to all substantiated complaints within prescribed
timelines.
13.
Related Practices and Information
A.
Cookie Notice
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